If you are evaluating alternatives to SplitMetrics for Apple Search Ads, here is a neutral rundown of what to weigh and where SearchAds Radar fits.
In short
SplitMetrics offers Apple Search Ads automation (SplitMetrics Acquire) and product-page A/B testing (SplitMetrics Optimize). If you want an AI agent that manages Apple Search Ads against real revenue and connects to your own AI client, SearchAds Radar is an agent-native alternative: it ties ASA spend to RevenueCat subscription revenue and SDK attribution, surfaces daily insights, and optimizes campaigns through a propose→confirm flow or via its MCP server.
SplitMetrics provides Apple Search Ads automation through SplitMetrics Acquire and product-page experimentation through SplitMetrics Optimize, aimed at scaling paid user acquisition and improving conversion.
For Apple Search Ads management, yes. SearchAds Radar takes an agent-native approach — an AI agent that analyzes your account and proposes optimizations you approve — with revenue attribution built in. SplitMetrics also offers product-page A/B testing, which is a separate capability.
No. SearchAds Radar focuses on Apple Search Ads optimization and revenue analytics. If you specifically need App Store product-page experimentation, that is a distinct capability offered by testing-focused tools.
It reviews your account daily, surfaces anomalies and budget leaks, and proposes multi-step changes to bids, budgets, and keywords. Nothing touches your live campaigns until you approve the plan.
Yes, through its MCP server — connect from Claude, Cursor, or any MCP-compatible client.
Start free and see how an agent-native workflow compares on your own campaigns.